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Mattel, HyperScan and RFID

Filed in archive Companies by gautam on July 27, 2006

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Who doesn't know Mattel who gave the sweet Barbie doll to our sweet little daughters and the Hotwheels to our daring boys? Even today I have the wonderful memories of playing with Mattel toys especially Hotwheels and my sister dressing her Barbie in different appealing attires. The same company has gone ahead and come up with HyperScan which is a game system that combines card collecting and video gaming. This system is meant for children who prefer both forms of game. Now you all must be wondering why I am talking about gaming on a RFID blog. This is because HyperScan makes use of CD-ROM and RFID technology which brings together collector card games and video games together in a highly customizable system which combines re-writable Intellicard technology along with video games for the very first time in the history of video game space.

This is how it works. It works by enabling the players to scan their cards over the HyperScan console which would bring their favorite characters on the television screen and during the game players could pause and scan their collectible game cards over the console in order to upgrade, modify and enhance battle. After completion of the game, players could re-scan their cards and their winning powers would be permanently upgraded directly onto their Intellicard for use in future game play. It would be retailed for $ 69.9. Go, get it guys!!


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Permalink: Mattel, HyperScan and RFID
Tags: Mattel  RFID  HyperScan    rfid  mattel+hyperscan  hyperscan+rfid  case+studies 

Trackback: http://www.creative-weblogging.com/cgi-bin/mt-tb.pl/30380



Related Entries:

Mattel IM-Me - 16 February 2007

Mattel to announce recall of another toy - 14 August 2007

Update on Mattel's list of toys recalled - 15 August 2007

Mattel, Inc. Recall Update - 05 September 2007

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