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Have you tried RFID cosmetics?

Filed in archive Implementation by gautam on January 29, 2007

Have you tried RFID cosmetics?
Hey ladies!! RFID has found a place in your makeup stuff too. Mitsukoshi store in Ginza district of Tokyo is conducting a pilot under which RFID tags are being attached to cosmetics such as eye shadow, lipstick and blush.

You don't need to coerce your boyfriends or husbands to say that how pretty you are looking after wearing makeup as with the help of a kiosk you will get to know how you would appear after wearing a particular makeup. All you need to do is wave the items over a sensor which enables the simulator to detect which item has been selected and just leave the rest to the computer. A 3.5-inch organic light-emitting diodelinks touch-panel screen is being used for the trials.

Besides the above use, vital marketing information too can be generated as a record is maintained regarding the items selected by the customers. In case you find a particular product interesting and would like to know more about it then all you need to do is just wave the product over a sensor and you will get to know all the information you required regarding that particular product on a computer screen.

RFID also tries to woo the ladies by making recommendations and imparting information to them regarding a particular product and you can also check the comments on a product by other shoppers in order to make up your mind.

The ladies would certainly like it and the marketing guys would be more than happy to use it. The ladies don't need to ask anybody about their looks and the marketing guys would not have to run around to get vital marketing information. All thanks to RFID!!


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Permalink: Have you tried RFID cosmetics?
Tags: Mitsukoshi  store  RFID  tags  RFID  cosmetics  RFID  rfid  rfid+cosmetics 

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