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, Software Applications
on August 1, 2010
Have you seen the movie Minority Report starring Tom Cruise?
In the said movie, it was shown that billboards can scan eyeballs to personalize advertisement from person to person.
It is in that context that IBM researchers have worked on developing personalized billboards that would use wireless technology tags - instead of eyeballs - to identify a person's preferences in order to determine what ad to display.
The technology is being developed using RFID chips that are increasingly being used in credit cards and cell phones.
In Japan, a billboard already tailors its message depending on the age and gender of the person walking by. The new system being developed by IBM researchers "would take this a step further by allowing adverts to be shown that are specific to an individual."
Creepy eh?! That's something in the future.
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T-8000 vehicle identification tag series has been unveiled by 1st Choice Security Solution for identification of buses, cars and trucks traveling at 300+ MPH. It comes with an adjustable read range of 2,000 feet and can be mounted out of sight of driver behind the rear view mirror. Since it is not affected by metal mirrors or metallic windshields, it can even be mounted under the vehicle hood for high security applications.
It can even be used for gate access control applications such as airports, gated communities, hospitals, mines and can even be mounted under the vehicle hood for high security applications.
It can even be combined with industrial bolt on tags or personnel badge tags where users will be able to link drivers to vehicles, trucks to trailers and even portable construction equipment to trucks and trailers.
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As per WHO reports, 5 to 15% people admitted to hospitals in developed nations end up needing treatment for the infection which they acquired during their stay. Now a 36% reduction in patient time visit has been reported by Princeton Baptist Medical Center in Birmingham since it started employing RFID based hand-washing compliance system.
Dubbed as nGage, it installs customized readers and tags operating at 2.4 GHz and uses IEEE 802.15.4 specification. It is aimed at increasing hand washing compliance for health care employees without disruption of normal hospital activities. This hand washing system enables users to view messages displayed on screen mounted above the soap at every hand washing station which even includes an RFID reader. The screen will display personalized information for dispenser user and even showcase health care information regarding patient in the room.
Whenever the doctor enters the room, he or she is required to approach the hand washing station and press the dispenser lever for use as sanitizer. The software links the ID number of the person standing in front of the station with dispenser activation and messages specific to the user are displayed with significance of hand washing on preventing infection and it even records the event stating when and where the employee washed his or her hands. After the healthcare professional leaves, the system takes note of the fact whether the healthcare professional has washed hands the second time or not and if he or she doesn't, it is recorded.
The data regarding hand wash is displayed on the screen indicating the number of times an individual washes his or hand. This encourages healthcare professionals to maintain sanitation level so that infections don't spread easily.
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Now your car won't have to suffer in car wash queues to come out bright and shining as technology is out there to help it. Toronto Auto Wash, a Canadian company has gone ahead and employed RFID technology to track and authorize vehicles which are on their car wash plans.
RFID tags is attached to the vehicle which conforms the status of the customer and then all you need to do is simply drive up and get your car cleaned without having to wait endlessly in the queue to pay.
The Car Wash System has been powered by GAO's LocateWare software and puts to use GenTop reader and fixed ultra high frequency readers, antennas and EPC Gen 2 passive ultra high frequency windshield tags.
It offers a real time view of events at every location hence making it possible to balance scheduling staff, customer flow to locations and operation hours.
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Denver is promoting the concept of zero emission transportation along with RFID technology. It has launched the B-cycle project which offers commuters with an option of environment friendly commuting. It has started off with five hundred bikes with more than fifty RFID B-stations across the city.
At the stations you have locking bike racks and kiosks which are similar to an ATM where you can buy short term membership which is for a single day. You can even extend it for a week or for a month and there is also an option of annual membership. For this purpose you get an RFID card which can be used to get a bike from any station.
These cards include a passive low frequency RFID inlay which operates at 125 kHz. For bike unlocking, one needs to go to the station and press a button next to the bicycle which they want to use and then RFID reader gets activated which is embedded in a rack. Now the information gets relayed to a central B-cycle database for confirming the account of the user. After this an audible feedback is sent for unlocking and a green light is flashed next to the bike.
In the future, commuters will also be given an option of phone based application so that cell phones equipped with near field communication modules can be used for accessing B-cycles at the stations.
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